Life Insurance Made Simple

Trusted by thousands for honest guidance, top-rated carriers, and a no-pressure online experience.

A Modern Approach Backed by Experience and Integrity

Insurancy is part of True Blue Life Insurance Inc, a company I founded to bring honesty, transparency, and simplicity to an industry that too often lacks all three. Over the years, I’ve helped tens of thousands of people shop for life insurance online — without high-pressure sales tactics or pushy agents. That same customer-first philosophy is what drives Insurancy today.

My name is Brian Greenberg, and I’ve been in the insurance industry for over 20 years. I started True Blue Life Insurance with a mission: to make buying life insurance as easy and trustworthy as possible. That mission continues with Insurancy — a new platform designed to streamline the process even further, while still offering top-rated policies from the best insurance companies in the country.

We’ve earned over 10,000 five-star reviews from customers who appreciate our no-nonsense, no-obligation approach. At Insurancy, you’re in control — we’re just here to make the process faster, simpler, and more transparent.

A Commitment to Ethics and Excellence

As a member of the Million Dollar Round Table (MDRT) Center for Field Leadership, I hold myself and my company to the highest ethical standards in the industry. These values guide everything we do at Insurancy:

  • Put the best interests of clients and advisors above our own.
  • Maintain and improve our knowledge, skills, and professional competence.
  • Keep all personal and business information 100% confidential.
  • Make full and honest disclosures so clients can make informed decisions.

Brian Greenberg, Founder of Insurancy

& True Blue Life Insurance Inc.